§201-94 Hawaii tourism marketing council; establishment; appointment, number, and term of members; duties.
(a) There is established within the department, for administrative purposes, an advisory council to be known as the Hawaii tourism marketing council, which shall review and make recommendations on matters relating to state tourism marketing and promotion programs and activities. The council shall be composed of nine voting members and four ex officio nonvoting members. The voting members shall be appointed in accordance with section 26-34, except as otherwise provided by law. The president of the Hawaii Visitors and Convention Bureau, the president of the Hawaii hotel association, the president of the Hawaii resort developers' conference, and the director, or their respective designated representatives, shall serve as ex officio, nonvoting members.(b) The voting members shall be appointed by the governor for four years, except that the terms of the members first appointed shall be for two and four years, respectively, as designated by the governor at the time of appointment. The governor shall designate a voting member to be chairperson of the council. Each voting member shall hold office until the member's successor is appointed and qualified. Section 26-34 shall be applicable insofar as it relates to the number of terms and consecutive number of years a member may serve on the council.
(c) The voting members on the council shall be comprised of one representative each from the city and county of Honolulu and the counties of Hawaii, Kauai, and Maui, and five at-large members.
(d) In appointing members, the governor shall select persons who have had experience in tourism marketing and promotion, or experience in marketing and promotion in the hotel industry or the airline industry. The members of the council shall serve without compensation but shall be reimbursed for expenses, including travel expenses, necessary for the performance of their duties.
(e) The council shall meet quarterly. The council may meet more frequently at the discretion of the deputy director in response to changing market needs.
(f) The council shall annually review, evaluate, and make recommendations to the department on the State's tourism marketing and promotion programs and activities. Copies of the council's findings and recommendations shall be furnished to the governor and legislature. The reviews and recommendations of the council shall include but not be limited to:
(1) The five-year tourism marketing plan, including its market segmentation and long-range targeting aspects;
(2) Implementation of the five-year tourism marketing plan; and